There are plenty of articles out there highlighting the importance of creating content for users, not search engines.
This advice isn’t wrong, but it only tells half the story.
Here’s why:
If your content doesn’t match any search terms that real people use, you won’t get any traffic from search engines.
Just how do they do it?
Hundreds of comments, thousands of likes, millions of followers – the world’s top social media accounts seem to do it all so effortlessly.
Is there a secret to their success, or is it just a case of being in the right place at the right time?
Blogger outreach is one of the most effective ways to promote content, secure guest post opportunities, acquire backlinks and more.
But here’s the problem:
Most people rely on overly generic templates they find on the web.
Before you know it,
You knew it.
Sooner or later it will come.
Now it’s here.
The day of imminent surrender.
So much hard work you’ve put into this.
Dozens of strategies and tools you have twisted and tweaked to stimulate your blog’s traffic.
Here’s a scenario you’ll likely be familiar with.
You land on a site, and as you scroll through the page, you see a section called “As seen in,” which contains logos of the big name websites or publications that website or company has been featured in.
Immediately,
That’s the social media dream, right? To set it and forget it, and gain thousands of followers without even trying or thinking about it?
To be honest, getting 8k followers on Tumblr in 5 months without ever logging in was never my intention.
Tumblr was distracting me from my “real work” so I thought I needed to take a break.
Have you ever put everything you had into writing guest posts, only for them to fall flat?
You look at your analytics and wait for the hordes of visitors to arrive.
Weeks later, and your guest blogging efforts have failed to gain any traction.
I’m strange.
(I actually prefer the word weird but I guess they have similar meanings).
Strange people do strange things…
Which is probably why I attempted (and failed, I managed just 43) to write 50 high-quality guest posts in 3 months.
But why?
When I was a kid, I grew up doing a youth program that had a lot of fun games and races.
One race in particular I found intriguing was the penguin race.
As we lined up at the starting point, each contestant was given a bowling pin which had to be carried with their feet across the finish line,
How many of you think Pinterest is only a place for women to share their latest recipe or DIY project?
If the top 30 Pinners are food, fashion, design, and wedding bloggers, it’s safe to say it’s a scrapbooking paradise for women.
So, it’s easy to push this visual search engine under the rug because you think this platform isn’t for you.